The retail industry is one of the least sustainable on the planet, fuelled by a throw-away culture, rise in fast fashion, and increase in convenience buying, resulting in huge volumes of products getting manufactured, delivered, returned or binned.
Consumers are becoming more concerned with their impact on the industry and changing shopping habits to help reduce their carbon footprint and make greener choices. Brands that have sustainable practices and credentials stand a better chance of survival and could even attract new customers and market share as their less sustainably-minded competitors fall behind.
Validify, a vendor management platform that gives consumer brands the tools to discover, compare and select the right technology solutions for their business had recently released a report that explores how leading brands are turning to technology to build sustainable and efficient business models, showcase their green credentials and appeal to an ethical buyer.
Download it here to learn about the latest technologies available in retail and some circular economy case studies.